Feb 23, 2011

2010 Multimedia Award Winner!

I am very pleased to have been awarded the 2010 Queensland Multimedia Award for the best website under $2,000  for Tropical Trend Homes .


The awards are a premier multimedia event and cover print, television, web, animation, radio and other forms multimedia.
A big thanks goes to the amazing Mr Damian Codotto for submitting the design for Mindwire .
For more information visit the official QLD multimedia Awards website

Feb 21, 2011

Helgaaleiren.no website rebuild underway

The new website for helgaaleiren.no is due to be launched in March. The website is being constructed in a CMS for easy updates and make the most of the the rise in social media such as Youtube.
Here is a preview of what to expect;

Before:

New Design:

Live More Now Logo Design

Here are a few concept designs for the LMN logo. The new company is run by my auntie and  co-ordinates events for people who crave inspirational activities. The Norwegians are a spirited bunch and love nothing better than getting out and amongst it on a weekend, so LMN helps them make the most of free time by organizing and promoting activities.The Name of the company says it all;
Live More Now.


Facebook has been really helpful in polling peoples opinion o the designs. Here are the first round of concept designs;

Stay tuned to see how the concepts evolve.

Jan 21, 2011

BMM Logo Design - The Process Disected

My close friend needed some branding for his new business Brisbane Motorcycle Mechanical. The company offers maintenance, servicing and performance modifications to all brands of motorcycles.

The final logo represents the mechanical mindedness of the company, who ride and appreciate motorcycles themselves.

Below is a break down of the logo design process as demonstrated on this project;

1. Client Briefing; 
Meet with the client and establish the following
  • Establish Aims of company,
  • target audience,
  • ask about the client's ideas,  most have some thoughts,
  • suggest preferences for colour and font,
  • establish  examples of well know logos the client likes and why,
  • identifyclient competitors and how they are approaching branding,
  • suggest icons that might represent the services or ethos of the company.
  • ask what the client doesn't like in regards to the above and save our self the pain of finding out the hard way
2. Concept Time;
  • research the internet on the type of services the company and its competitors provide,
  • try capture identifiable icons,
  • Start with some quick sketches and let the ideas flow,
  • reference the information collected in the brief regularly to keep the concepts on track,
  • built the best concepts as vector graphics.


3. Digitise Concepts;
  • Find a suitable fonts and match them to concepts
  • find variations that work
  • professionally present them to the client as numbered concepts for their input.


 4. Concept to  Draft: 
  • Collect feedback on concepts
  • make requested changes to the favorite concept
  • make personal refinements such as placements and layout options
  • form a draft logo and collect more feedback.

 5. Finalise design
  • Finalise the Colours and placement
  • make variations for a range of applications such as grey scale and reverse bock (on black)

6. Package logo for delivery
  • Make JPG or PNG versions of the logos in all states and applications
  • add a text file with PSM  or CMYK colours
  • tidy vector files and create vector PDF
  • Package files in a folder and zip for delivery

Sep 12, 2010

Bigger Bang Website


Bigger Bang website launched!
http://biggerbang.com.au